Shahroz Mushtaq
Manager Marketing | Digital | Brand | PR | E-Commerce
As the Manager of Marketing, Digital, E-Commerce, and PR at General Petroleum, he is spearheading the digital transformation, responsible for driving GP’s global marketing strategy across diverse regions including GCC/MENA, Asia, CIS countries, Africa (West and South), Australia, Japan, South Korea, South America, Canada, Central America (Mexico), Europe, and other Asian regions.
Mr. Shahroz Mushtaq has had a distinguished career in marketing, demonstrating exceptional leadership in both digital and conventional marketing over the span of 14 years. Renowned for his achievements in developing brands locally and internationally, Mr. Shahroz has successfully navigated the complexities of the digital sphere, contributing significantly to all aspects of marketing, including digital and social media, branding, PR (influencers), e-commerce, brand alliances, and communications strategy.
Before joining GP Group,Mr. Shahroz Mushtaq’s extensive experience spans several high-profile roles across various regions. He has served as the Manager of Digital/Social Media Marketing at OPPO Group’s Realme Arabia in the Middle East/GCC, and as the Digital Marketing & PR Manager for Transsion Group China, handling brands such as Infinix, Itel, and Tecno. At A.A Joyland Group, a subsidiary of Siddique Sons Group Pakistan, he was the Marketing/Digital Media Marketing Manager, contributing to pioneering amusement and recreational entities in Pakistan and UAE. His expertise further includes his role as a Digital Marketing Strategist at Al Othaim Saudi Group in the Middle East. He also held the position of Digital Media Marketing Manager at MBE Canada, the largest electronic transaction processing company with a network in Canada, USA, Middle East, and Asia. In the USA, Mr. Shahroz worked as the Digital Marketing Manager for Brooklyn Dumpling in Florida franchises and as the Digital & Social Media Marketing Manager at Xera Group in based in Florida.
Additionally, Mr. Shahroz has represented and served in community development projects for the United States Cultural Affairs Department as the Digital & PR Head of a Social & Corporate Youth Organization globally. His participation in various national and international forums underscores his influence in the marketing sector. His visionary leadership in managing teams of creative leads has turned strategies into powerful brand personas.
Shahroz Mushtaq excels in leadership, management, business development, marketing, digital transformation, negotiation, brand, PR, and strategic planning. His expertise drives organizational success and growth.
Shahroz Mushtaq holds a degree in Business and has further specialized in Marketing, Digital, and Brand from Google Inc. (IAB Europe) and the IBA University, a top-notch business institution.